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Title: IntentLogic Unveils IRIS, an AI Intent System Built on More Than 245 Million Consumer Profiles

Guaynabo, Puerto Rico, 14th Nov 2026 - IntentLogic, a data science and precision marketing company based in Guaynabo, Puerto Rico, has introduced IRIS, its Intelligent Real-time Intent System. IRIS analyzes the company’s proprietary database of more than 245 million consumers to identify high-value prospects and predict optimal engagement strategies with measurable precision. The system gives brands in financial services, insurance, automotive, and other sectors a way to reach consumers based on intent.The Data Behind IRISIRIS draws on unified consumer profiles that combine behavioral, transactional, demographic, and intent data. Those profiles carry billions of intent signals, which the system uses to find and target the right audiences.245M+ consumer profiles: each profile holds behavioral, transactional, and intent data.Billions of intent signals: the basis for precise audience identification and targeting.Cross-platform identity resolution: connects each consumer across devices and channels.Ready for activation: brands can launch campaigns right away, with no technical setup on their side.From Prediction to CampaignIRIS does more than find prospects. Its predictive models choose the best creative, timing, and channel for each segment. The platform then runs the campaign and adjusts it as results come in.Predictive modeling: selects creative, timing, and channel for each segment.Premium inventory access: places campaigns across verified publisher networks.Real-time budget shifts: moves spend based on live performance signals.Attribution modeling: shows how each channel contributes to results.Coordinated Across ChannelsIntentLogic’s orchestration engine coordinates messages across email, SMS, push, in-app, and paid media. Each message matches the consumer’s journey st...

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