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Title: Red Banyan CEO Evan Nierman Leads High-Stakes Communications Workshop at NASDDDS Annual Conference
Chicago, IL, United States, 13th Nov 2026 - Evan Nierman, founder and CEO of reputation management firm Red Banyan led an interactive workshop for state disability services leaders at the National Association of State Directors of Developmental Disabilities Services (NASDDDS) Directors Forum and Annual Conference. Held Nov. 4 at the Marriott Marquis Chicago, "Navigating High-Stakes Communications" gave state agency directors practical tools to make a compelling case for the services they provide, earn public trust, engage with policymakers and prevent or respond to reputational risks. The conference drew hundreds of attendees, from leaders of state intellectual and developmental disabilities (I/DD) agencies nationwide, to advocates and the health plans, technology companies, consulting firms and service providers that support state systems. It opened Nov. 3 with a keynote from Connor Tomlinson, the neurodiversity advocate known for Netflix’s Love on the Spectrum, and his mother, Lise Menard Smith. Earlier this year, Tomlinson’s testimony at the Georgia Capitol helped pass Rio’s Law, which requires training for first responders on interacting with people with autism.Nierman’s session came the day after Election Day, as many agencies prepare to introduce their work to newly elected officials who may bring different budget priorities into office. Tailored to the challenges facing public agency leaders, the workshop drew on Red Banyan’s Powering Reputation model and Press The Truth® philosophy.In hands-on exercises, Nierman took the room through the communications life cycle behind that model: building brand trust, planning ahead to prevent crises, and responding quickly to misinformation. Attendees crafted core messages and a communications loop to carry them, worked...
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