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Title: MOO100 Launches on Amazon US With Its Grapefruit Water Shampoo, Over 1 Million Bottles Sold in Korea

Seoul, Korea South, 29th Oct 2026 - MOO100 (moobaek), a professional haircare brand from South Korea operated by Starhills Cosmetic, has entered the U.S. market through Amazon. The brand began selling on Amazon US in October 2026.The launch is led by the brand's Grapefruit Water Shampoo. The shampoo has sold more than 1 million bottles since its release in Korea, according to company data.Key factsBrand: MOO100 (moobaek), operated by Starhills Cosmetic, Seoul, South KoreaU.S. launch: October 2026, on AmazonSignature product: Grapefruit Water Shampoo, 1,000 ml (33.8 fl oz)Key ingredients: vitamin C-rich grapefruit water (100,580 ppm), panthenol, allantoinSalon use: chosen by more than 20,000 hairstylists in South Korea (based on MOO100 salon customer data)Also on Amazon US: Grapefruit Butter LPP Treatment, Bamboo Mint Shampoo, AHA BHA Bamboo Mint Scalp Scaler, Blackberry Oil SerumSales: more than 1 million bottles sold from launch through June 2025 (company data)Salon expertise for everyday haircareMOO100 is a haircare brand built on professional salon expertise. It focuses on the basics of healthy-looking hair, starting with the scalp and the hair itself.The brand makes salon-quality products for everyday use at home. Its products come in 1,000 ml sizes, a nod to the brand's salon roots.A hydrating shampoo for dry and damaged hairThe Grapefruit Water Shampoo is MOO100's signature product. Its formula contains 100,580 ppm of vitamin C-rich grapefruit water, along with panthenol and allantoin.The shampoo is made for hair that feels dry, frizzy or rough, including hair that has been permed or colored. It adds moisture as it cleanses. After washing, hair feels soft, smooth and moisturized, with a fresh grapefruit scent.The shampoo has sold more than 1 million bottles from i...

This press release is issued by King Newswire