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Title: Ellantec Appoints Veblen Advisory Board

Dubai, United Arab Emirates, 23rd Oct 2026 – Ellantec has appointed an Advisory Board through the Veblen Director Programme to support its next phase of growth. The company provides a service operations platform for bookings, field teams, vendors, assets, billing and subscriptions, helping service businesses launch and manage workflows their teams can actually run across scheduling, checklists, site visits, recurring jobs, maintenance, invoicing and payouts. Ellantec is focused on reducing admin effort, accelerating job closure and improving customer visibility across day-to-day service delivery. As the business moves from product-building into scale-up, the new board brings experience across leadership, commercial growth, SaaS strategy, investor thinking and cloud transformation to help strengthen the company’s direction and long-term execution.“This Advisory Board comes at an important stage in Ellantec’s journey as we move from building our products to scaling the business with greater ambition and discipline,” said Anna Revathi, Founder. “I’m excited to have experienced independent leaders challenging our thinking, strengthening our strategy, and helping us create a technology company built for sustainable, international growth.”Swier Miedema - Chair of the Board, has spent more than twenty-five years supporting founders, CEOs, boards and leadership teams. His work focuses on the quality of thinking that shapes decision-making, team dynamics and leadership effectiveness, helping organisations move towards clearer decisions, more honest conversations and steadier execution.“I’m looking forward to setting up this board and working together to help Ellantec move forward,” said Swier Miedema. “This feels like a wonderful opportunity to bring greater effec...


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