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Title: Tokyu Stay Shinjuku Reopens on September 29, 2026, Bringing Shinjuku Culture to Life Through Design

Tokyo, Japan, 29th Sep 2026 - Tokyu Stay Shinjuku, located in Shinjuku Sanchome—an area of Tokyo where unique local culture and nostalgic streetscapes remain deeply rooted—will reopen on September 29, 2026, following a major renovation.Surrounded by cinemas, traditional coffee shops, yose theaters featuring traditional Japanese storytelling, and lively restaurants, Shinjuku Sanchome is a neighborhood where everyday Japanese life and culture naturally intersect. The newly renovated Tokyu Stay Shinjuku aims to become a new base for travelers looking to experience the character and charm of this distinctive area.A New Hotel Experience Inspired by Shinjuku Sanchome’s CultureA theater-inspired entrance reflecting Shinjuku’s cinema cultureThe renovated hotel adopts “SANKADO SQUARE” as its design concept. From the moment guests step inside, they are immersed in a space inspired by the diverse cultural elements of Shinjuku Sanchome.The 14-story hotel features a lobby and reception area on the first floor, while the second floor houses a fitness gym, a record space featuring music from a wide range of genres, a guest-exclusive lounge, and selected guest rooms.The design of the common areas draws inspiration from iconic Shinjuku experiences, including cinema culture, traditional coffee shops, and yose theaters. The space captures both the energy of the neighborhood and the lasting impressions created by its unique atmosphere.The second-floor common area is inspired by the atmosphere of a jazz clubGuest rooms occupy floors 3 through 13, with 10 rooms on each floor: six double rooms, three triple rooms, and one quadruple room. The top floor, the 14th floor, features one suite with panoramic views and four double rooms.The hotel will offer a total of 120 guest rooms, with a maximum...

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