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Title: Pet Food Connect Launches Connected Wellness Platform to Strengthen Customer Relationships
New York, New York, United States, 19th Aug 2026 — Pet Food Connect today announced the launch of its Connected Wellness Platform, a new solution designed to help premium pet food brands extend their relationship with pet parents beyond the food bowl by integrating nutrition with measurable health insights, veterinary telehealth and ongoing wellness engagement.As consumers increasingly seek premium, human-grade, fresh, frozen, freeze-dried, air-dried and other better-for-you nutrition options for their dogs, pet food brands face a growing challenge: delivering value that extends beyond the initial product purchase.Pet Food Connect’s Connected Wellness Platform is designed to help brands address that challenge by creating an ongoing relationship between nutrition, pet health and the customer experience.“Premium pet food brands are investing heavily in better nutrition, but the opportunity doesn’t end when the food reaches the customer’s home,” said Richard Gray, Founder of Pet Food Connect. “By connecting nutrition with health insights, veterinary support and ongoing engagement, brands have an opportunity to create a much deeper relationship with pet parents while demonstrating the value of the wellness experience they’re providing.”Connecting Nutrition With Ongoing Pet WellnessThe Connected Wellness Platform brings together several complementary components that pet food brands can incorporate into their customer experience.At-home fecal health testing provides pet parents with greater insight into their dog’s digestive and microbiome health while creating a personalized wellness baseline that can be monitored over time.Veterinary telehealth provides convenient access to professional veterinary support when pet parents have questions or need additional guidance rega...
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