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Title: Vitals Vault Appoints New York Times Bestselling Author and Medical School Professor Dr. Robert Lufkin as Chief Medical Officer, Accelerating Its Mission to Replace Reactive Healthcare with Predictive Intelligence

Seattle, WA, United States, 4th Apr 2026  - Vitals Vault, the health intelligence platform delivering comprehensive biomarker testing and AI-powered clinical analysis without subscription fees, today announced the appointment of Dr. Robert Lufkin, MD as Chief Medical Officer. Dr. Lufkin — a physician, former UCLA and USC medical school professor, and New York Times bestselling author — will lead clinical strategy, oversee the company's expanding imaging program, and guide development of its proprietary intelligence engine.The appointment comes as Vitals Vault enters its next phase of growth following a launch period that has seen thousands of customers, industry-leading conversion rates, and organic week-over-week revenue acceleration — all before any lifecycle marketing has been activated.Why Dr. Lufkin. Why Now.Dr. Lufkin has spent decades inside academic medicine and emerged as one of its most outspoken reformers. His bestselling book, Lies I Taught in Medical School, became a national flashpoint for conversations about metabolic health, lifestyle medicine, and the limits of disease-centered care. He is the author of over 200 peer-reviewed scientific papers and 14 books published in sixteen languages."Doctors aren't the ones who make us healthy. Most are too busy managing disease. True health is a choice we must make for ourselves," Dr. Lufkin has said — a philosophy now embedded in Vitals Vault's platform design.As CMO, Dr. Lufkin will lead three strategic priorities:Clinical oversight of Vitals Vault's intelligence engine — 186 evidence-based clinical rules across 10 data sources that generate personalized testing recommendations.Imaging expansion, beginning with the recently launched Complete Metabolic Heart Scan and an upcoming advanced MRI screening program...

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