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Title: Wells Fargo Partners with Kresge Foundation to Launch the Environmental Protection Profit Initiative
Detroit, United States — February 20, 2026Wells Fargo today announced a partnership with the Detroit-based philanthropic organization, the Kresge Foundation, to jointly launch a new phase of the “Environmental Protection Profit Initiative.” The program will operate through Wells Fargo’s institutional investment platform, utilizing Pre-Market Trading strategies. Five percent of participants’ returns for the current cycle will be allocated to support environmental protection projects in the Detroit area.This collaboration integrates professional capital market operations with a philanthropic mission, aiming to explore a new dual-driven model of “profit + philanthropy.” While pursuing stable return objectives, the initiative also seeks to contribute to urban environmental improvement and sustainable development.Focus on Environment and Opportunity EquityAs a widely influential philanthropic institution in the United States, the Kresge Foundation focuses on six core areas: Arts & CultureEducationEnvironmentHealthHuman ServicesAmerican Cities ProgramIts funding strategy emphasizes the principle of “Opportunity Equity,” working to expand social and economic opportunities for low-income and historically marginalized communities, and to promote sustainable and inclusive development in urban areas.This partnership will primarily support environmental protection and urban sustainability projects in Detroit, with particular attention to green infrastructure development, climate resilience enhancement, and community environmental improvement initiatives.An Innovative Mechanism: Integrating Pre-Market Trading with PhilanthropyThe “Environmental Protection Profit Initiative” will execute pre-market trading operations through Wells Fargo’s institutional accounts. Pre-market t...
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