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Title: Beyond the Zodiac — Floriography Trends in 2026

Paris, France, 16th Jan 2026  — In a year defined by individuality and symbolism, a surprising shift is taking place among French women seeking personalized accessories. While zodiac signs have long dominated birth-based gifting, 2026 signals a return to a more poetic form of identity expression: floriography — the Victorian language of flowers. Leading this movement is the French brand Callie FR, whose newest collections reinterpret birth-month symbolism through refined design.Floriography assigns meaning to every bloom, allowing each birth month to be represented by a flower rather than a horoscope sign. This trend aligns with a growing number of women who prefer personalization that feels artistic, refined, and quietly meaningful — rather than loud or literal.Instead of initials or bold engravings, many women are choosing meaningful jewelry for her that reflects personal stories. A mother, for instance, can select items displaying custom pieces for children, creating a bouquet of sentiment she can carry with her wherever she goes. The result is personalization that feels intimate and sophisticated, rather than overt. A Modern Renaissance of Victorian Symbolism Data from Callie FR supports this cultural shift. In the fourth quarter of 2025, search volume for 'birth flower' accessories rose by 40% compared to traditional zodiac queries on the platform.This surge suggests that French consumers are increasingly seeking personalization that connects to nature and Victorian symbolism rather than astrological charts.Retailers are taking note of this movement, especially in the French gift market. Two standout products leading the shift include:Tri-Fold Watercolor Birth Flower WalletFeaturing del...

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