You're contacting media contact of this press release

Title: AFA Announces Lexar as New Global Sponsor in the United States, Advancing Its International Growth Strategy

 Las Vegas, NV — The Argentine Football Association (AFA) has officially announced Lexar, a globally recognized technology brand, as a new Global Sponsor of the Argentine National Teams, marking a significant milestone in the organization’s ongoing worldwide expansion. The partnership was unveiled during CES, the world’s leading technology exhibition, reinforcing AFA’s commitment to international growth, innovation, and strategic collaboration in key global markets—particularly the United States.This announcement represents another major step in AFA’s long-term global development plan launched in 2018. Since then, the Association has steadily expanded its international footprint by building strategic alliances with leading global brands, establishing a strong presence across multiple continents, and enhancing the global visibility of Argentine football.Lexar, known worldwide for its high-performance memory and storage solutions, brings a strong technology-driven identity to the partnership. As a U.S.-born global brand with a presence in markets across North America, Asia, Europe, and Latin America, Lexar aligns closely with AFA’s vision of uniting excellence in sport with innovation, performance, and long-term institutional development.The official presentation took place in Las Vegas and featured prominent members of Argentina’s World Cup–winning coaching staff, including Walter Samuel and Roberto Ayala, alongside Leandro Petersen, AFA’s Commercial and Marketing Director. The event was hosted by Argentine football icon Sergio Goycochea, highlighting the symbolic importance of the partnership for the organization’s present and future.Leandro Petersen emphasized the strategic significance of the agreement and its role in AFA’s broader global vision.“We are very plea...

This press release is issued by King Newswire