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Title: Santa Paws Is Coming to Town: Floppy Ear Sees Spike in Pet Present Purchases This Christmas

UK dog lovers are going all out this year to make sure their four-legged family members aren’t left off the gift listLondon, UK, 26th November, 2025 – As the festive season gets into full swing, UK-based dog treat and accessory brand Floppy Ear has reported a major surge in sales — and it’s not just humans receiving gifts this year. From gourmet dog treats to personalised toys, more owners than ever are shopping for their pups as part of their Christmas traditions.Floppy Ear has seen a sharp rise in demand for their gift boxes, festive chews, and winter-themed toys, with many customers buying multiple items for their dogs and even creating stockings.“We’re definitely seeing a ‘Santa Paws’ effect this year,” said a Floppy Ear spokesperson. “Customers are telling us things like ‘my dog gets their own stocking’ or ‘he’s got more presents than my kids!’ — it’s heartwarming, and a little bit hilarious.”Dogs Are Officially on the Gift ListWhile buying gifts for pets isn’t new, Floppy Ear says 2025 is shaping up to be the biggest year yet. The brand attributes the uptick to a mix of social media trends, changing attitudes toward pets, and a growing focus on natural, high-quality treats.“Dogs are more than pets — they’re family,” the spokesperson added. “It’s no surprise people want to include them in the joy of Christmas.”Some of Floppy Ear’s most popular Christmas items include:Festive gift boxes featuring a curated selection of natural chews and treatsRawhide-free Christmas chews made with 100% digestible, safe ingredientsWinter-themed toys and accessories, ideal for giftingA More Thoughtful Kind of Pet GiftFloppy Ear, known for its focus on rawhide-free, natural treats, says dog owners are also becoming more selective about what they give their pets. Shoppers are choosing q...

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