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Title: Nelson Kamwaro Leads Imara Avocado Factory in Strategic Partnership with Makueni Farmers to Boost Avocado Production

Kenya, 15th Nov 2025 – Imara Avocado Factory has announced a transformative partnership with farmers in Makueni County following its active participation in the Makueni Avocado Farmers Day 2025. The initiative, led by Director Nelson Kamwaro, underscores the company’s long-term commitment to strengthening Kenya’s avocado value chain and empowering smallholder farmers to thrive in a competitive global market.During the event, Imara Avocado Factory unveiled a major program designed to purchase avocados directly from farmers while providing essential financial and agronomic support. This strategic move aims to improve fruit quality, increase yields, and ensure farmers receive fair compensation for their produce.“Our goal is to ensure that Makueni farmers not only have a reliable market for their produce but also the tools and knowledge to grow premium-quality avocados that meet global standards,” said Nelson Kamwaro, Director of Imara Avocado Factory. “By investing in farmers, we invest in the future of Kenya’s avocado industry.”Through this initiative, Imara Avocado Factory will focus on comprehensive farmer support systems, including:Direct Purchase at Fair Prices: The company will buy avocados straight from registered farmers in Makueni, ensuring transparent pricing and eliminating middlemen who often reduce farmer profits.Funding for Quality Seedlings: To help farmers expand their orchard capacity, Imara Avocado Factory will provide financial assistance for acquiring certified, high-quality avocado seedlings. This ensures improved yields and enhances resilience against pests and diseases.Agronomy Training and Technical Support: Farmers will receive expert guidance on modern cultivation practices, post-harvest handling, irrigation, crop nutrition, an...

This press release is issued by King Newswire