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Title: EVIA Founder Valerie Rivas Empowers Entrepreneurs with Innovation and Access
From Finance Insider to Founder: Leveling the Playing FieldValerie Rivas left the corporate world to build EVIA, empowering small businesses to scale and succeed with a unique approach to capital access and digital innovation.In 2019, Valerie Rivas stood at a pivotal moment in her career. After over 20 years in the finance and consulting world—including 10 years as Vice President at Bank of America—she was at the peak of her corporate career. Yet, she recognized a significant gap in how entrepreneurs of all backgrounds accessed the critical resources necessary to scale their businesses. Barriers such as capital, technology, and strategic marketing often felt insurmountable for the small business owners she encountered.In that moment of clarity, Valerie made a bold decision: she would leave the security of her corporate job to strike out on her own and launch EVIA, a business solutions firm dedicated to not only helping entrepreneurs access capital but also embrace cutting-edge technology and innovative marketing strategies.Today, as the Founder and CEO of EVIA, Valerie has built a business that is changing the landscape for small business owners across industries, while also creating targeted programs that meet the needs of the Latino community. She offers entrepreneurs the tools, guidance, and resources needed to thrive in a competitive market.A Passion for Empowering OthersValerie’s journey is not just a career shift; it's a deeply personal mission. As a first-generation Latina, she understands the challenges that come with building a business without a roadmap. Her family’s story of perseverance has deeply influenced her commitment to helping others navigate the complexities of entrepreneurship.Her decision to found EVIA wasn’t only driven by professional experience—...
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