logo


You're contacting media contact of this press release

Title: Zavops Addresses Growing AI Marketing Skills Gap Through Global Talent Platform

Sydney, Australia – 11 September, 2025 – Zavops, an online platform that connects businesses with marketing professionals, is addressing the growing skills gap in AI marketing by providing startups and high-growth companies access to AI-trained marketing specialists through fractional hiring models and global talent sourcing.Recent industry data indicates that 80% of Chief Marketing Officers express concern about the AI skills gap, while 97 million specialists are anticipated to be needed in the AI industry by 2025. Despite this demand, 69.1% of marketers reported incorporating AI into their marketing strategies in 2024, representing an increase from 61.4% in the previous year.The talent shortage has created significant challenges for companies seeking to implement AI-driven marketing strategies. 68% of companies face a moderate to extreme AI talent shortage, while growth in the supply of AI talent appears to lag growth in demand across AI software sectors."The demand for AI marketing expertise significantly exceeds the available talent pool," said Rohaan Kaul, Founder of Zavops. "Companies require specialists who understand both traditional marketing principles and AI implementation, but these professionals are scarce in traditional hiring markets."Market Demand and Supply GapThe AI marketing sector demonstrates substantial growth in adoption rates. 85.84% of marketing professionals indicate plans to increase their use of AI technologies in the next 2-3 years, while 88% of marketers currently use AI in their day-to-day roles. However, unemployment rates for marketing specialists remain at 2.4%, below the national average of 4.2%, indicating tight labor market conditions.The skills gap extends beyond basic AI knowledge to specialized applications. Channel-specific skill...


This press release is issued by King Newswire

Email Information