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Title: NuCalm Partners with Lady JB Owen & Peter Giesin to Fuel World-Record Cycling Expedition for Global Education

NuCalm® Partners with Lady JB Owen & Peter Giesen to Fuel World-Record Cycling Expedition for Global EducationCutting-edge neuroscience meets world-class endurance as Lady JB Owen and Peter Giesen pedal 9,100 km for global education. Cabo San Lucas to Homer, Alaska (via Canadian Border) August 2025 In an extraordinary convergence of neuroscience and humanitarian endurance, NuCalm®, the world’s first patented, clinically proven neuroscience technology for stress and recovery, proudly sponsors tandem cyclists Lady JB Owen and Peter Giesin as they near completion of a 9,100 km journey across North America in support of global education access.Riding for More Than RecordsThis isn’t just a bike ride, it’s a movement. Lady JB and Peter’s record-setting expedition is part of Cycle to Ignite Humanity™, a campaign to raise awareness and funding for building Inspiration Classrooms™, eco-conscious, solar-powered modular schools designed to transform underserved communities. Already completed in Indonesia and Cambodia, these classrooms provide access to clean water, sanitation, and sustainable, modern education. Every kilometer they pedal fuels a greater mission: to ignite change through education and lay the foundations of hope, knowledge, and opportunity where it’s needed most.“This mission is about more than the miles,” says Lady JB. “It’s about showing what’s possible when you live with purpose and ride for something bigger than yourself.”The Science Behind the SuccessNuCalm is rooted in decades of neuroscience research, using a proprietary blend of bio-signal processing, neuroacoustic software, and transdermal stimulation to quickly shift the body out of a “fight-or-flight” state and into a deeply restorative parasympathetic mode.Its four core syst...

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