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Title: Captain Cranberry Announces AI Powered Cookware Collection
Singapore, 30th Jul 2025 - In 2024, Captain Cranberry emerged as a unique force in the cookware industry, fusing the passion for authentic Asian flavors with cutting-edge artificial intelligence (AI) technology. Founded by Joanna Reijgersberg-Siew, a former senior executive in the tech industry with an MBA from INSEAD, the company reflects her deep-rooted nostalgia for Singaporean cuisine and her commitment to curating a world-class range of cookware that honors the culinary traditions of Asia.Reijgersberg-Siew, relocated to Singapore from Netherlands after leading large Data & AI teams across Asia Pacific and South America, set out on a bold mission to create a cookware brand that was more than just about function. Inspired by the flavors of her childhood and driven by the precision of AI, Captain Cranberry is a brand that tells a story of home, culture, and the joy of cooking.The company’s approach to product design is unparalleled, with each piece of cookware meticulously crafted to reflect the authenticity and essence of Asian culinary heritage. The products range from Japanese donabe pots to Korean stone pots, all designed with a deep respect for the traditions they represent, while ensuring that the highest standards of craftsmanship are met.A Journey Rooted in AuthenticityCaptain Cranberry isn’t just about selling cookware; it’s about building a community and creating a lasting emotional connection with its customers. The brand's character-driven storytelling approach is unique in the market, with each product serving as a part of an unfolding narrative. From the packaging to the in-box content, the experience is designed to resonate on a personal level, evoking cherished memories and inspiring culinary exploration.As Reijgersberg-Siew explains, "At Captain C...
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