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Title: Proferlo Furniture Redefines Modern Home Living with Streamlined Direct-to-Consumer Model in New Zealand

New Zealand, 15th Jul 2025 – As the furniture industry continues to adapt to changing consumer expectations, one New Zealand-based company is positioning itself at the intersection of design innovation, affordability, and logistical efficiency. Proferlo Furniture, a homegrown enterprise, is making waves by offering direct-to-consumer furniture with a focus on sustainable manufacturing and minimalist aesthetics.Operating from its showroom at 1/14 Northside Drive in Westgate, Auckland, Proferlo Furniture has steadily built a reputation for accessible design and reliable delivery, serving customers across the country. The company distinguishes itself by eliminating third-party markups, maintaining full control over its production and distribution processes. This vertically integrated approach allows Proferlo to offer furniture that balances affordability with quality—a growing concern in a market where rising costs often limit consumer choice.Proferlo’s collection includes living room essentials, dining sets, office furniture, and bedroom pieces, all unified by a modern, minimalist aesthetic. Popular product lines such as the AREZZO Series and PLATSA Series reflect the company's commitment to clean lines, natural wood tones, and functional design. The AREZZO line in particular has become a signature offering, praised for its blend of rich finishes and adaptability to contemporary interiors.With growing consumer interest in ethical purchasing, the brand has also emphasized sustainability as a core value. Proferlo’s production processes prioritize eco-conscious materials and practices, offering first-time homeowners and seasoned decorators alike an option that doesn’t compromise environmental responsibility for style or cost.“Consumers today are more info...


This press release is issued by King Newswire

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