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Title: The Conscious Beauty Collective Partners with DALYA NYC

Palm Springs, CA, United States, 29th Mar 2025 - DALYA offers fully customizable clothing for women, by women. Their newly launched Soho store is in the heart of fashion in New York City, and founder Farida Raafat wanted to build on her premium bespoke clothing to offer customers even more to complete their polished, professional look. Through Cassandra McClure, strategic advisor and creative director of Clean Living Magazine, Farida was introduced to the Conscious Beauty Collective—an empowering network of 60+ indie beauty and wellness brands creating retail opportunities and co-marketing initiatives to support each other’s growth. She loved the opportunity to introduce clean beauty to DALYA’s customers.“I’m passionate about bringing together women-led brands to create real opportunities for growth,” says Cassandra McClure. “This partnership between DALYA and the Conscious Beauty Collective is exactly the kind of collaboration that helps women in fashion and beauty elevate each other in meaningful ways.”“Partnering with the Conscious Beauty Collective just made a ton of sense for us since our customers are looking for high-quality, clean products that help them feel put together,” says Farida.Lynn Power, Co-founder of MASAMI & Founder of the Conscious Beauty Collective, adds, “It’s often hard for women to navigate the clean beauty space—not only trying to decipher ingredient labels but also wanting to ensure that the products are high performing. New York City women are demanding and want it all. The Conscious Beauty Collective makes it easy for women to upgrade their beauty routines with products they can feel good about—not only are they clean and high performing, but all of the CBC brands are sustainably minded, are small businesses, and give back to the communi...

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