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Title: MAYU Water Strengthens Leadership With the Addition of Robert Rheaume to its Advisory Board

United States, 2nd Jan 2025 – MAYU Water, a leading provider of hydration solutions and structured water systems for families, is pleased to welcome Robert Rheaume to its Advisory Board. With decades of experience driving growth and innovation for leading consumer brands, Rheaume’s expertise is set to play a critical role in advancing MAYU’s strategic initiatives and expanding its presence in global markets.Robert Rheaume to Join MAYU Water's Advisory BoardRheaume’s career is distinguished by his ability to scale international companies. His leadership at ICU Eyewear, Life Factory, and Sigg showcased his ability to devise innovative strategies, position brands as market leaders, and drive sustainable growth. At ICU Eyewear, he developed forward-thinking consumer engagement strategies that reshaped the brand’s connection with its audience. At Life Factory Rheaume’s efforts established the company as a category frontrunner, while his tenure at Siggs saw the brand achieve significant acclaim for its sustainable and wellness-focused products.In his new role at MAYU, Rheaume will focus on three core areas: (1) developing robust channel sales strategies, (2) refining the brand’s overall brand positioning, (3) and leveraging his extensive professional network to boost MAYU’s visibility in key markets. His expertise will not only strengthen MAYU’s market reach but also enhance the company’s ability to deliver on its mission of redefining hydration through technology and sustainability.By bringing seasoned leadership to an already strong team, MAYU is better positioned to seize emerging opportunities in the rapidly evolving hydration and wellness market. Rheaume’s deep understanding of consumer behavior, combined with his proven ability to scale brands will be instrumental in sc...

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