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Title: A Movement for Change: Scientology's New Campaign Brings Tradition and Modernity Together

Brussels, Brussels, Belgium, 26th Dec 2024 - The Church of Scientology International has always presented itself as a religion dedicated to spiritual discovery, human potential, and community betterment. And this year, the Church is taking its mission to unprecedented heights with the launch of its "Global Welcome to Scientology" campaign. This 10-week global initiative, spanning 30 countries and 17 languages, and started just before Christmas, combines modern media with timeless principles to invite millions to explore the essence of Scientology.A Celebration of Unity and Purpose.The campaign's debut took place at Saint Hill, England, during the 40th Anniversary Celebration of the International Association of Scientologists (IAS). Mr. David Miscavige, Scientology's ecclesiastical leader, described the initiative as a transformative step forward for the Church, offering the global audience a deeper understanding of its principles, practices, and purpose.With a trio of high-impact television ads —"Our Voice," "Our Church," and "Our Movement"— at its core, the campaign offers a vivid portrayal of Scientology's identity. These ads aim to answer questions about the religion, emphasize its commitment to personal empowerment, and showcase its efforts to drive positive change worldwide. The campaign's bold visuals, enhanced by billboards and an active social media presence, ensure its message reaches audiences in diverse corners of the world.A Digital Window into ScientologyAs part of the initiative, the Church has launched an enhanced digital experience at Scientology.org. This online hub is your gateway to the Church's beliefs, practices, and humanitarian programs. Featuring hundreds of videos and links to the Scientology Network, it offers an immersive introduction to the r...

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