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Title: Expert Online Marketer Explains Why AI WON’T Save Your Business

  Craig Marty, a veteran in the online marketing industry with 19 years of experience, has summarized the effectiveness of today’s AI for non-AI businesses.Craig’s journey into online marketing began in 2004, a time when the Internet was rapidly transforming the way businesses operate. From the early days of SEO and Google Adsense to the creation of social media platforms and the shift to mobile-first strategies, Craig has witnessed—and adapted to—every major change in the digital marketing landscape. His first career in call centers provided a strong foundation for understanding customer needs, but it was his relentless pursuit of success in online marketing, often working nights (after his corporate job) and weekends, that set him on the path to online entrepreneurship. By 2012, Craig had transitioned to full-time online marketing, achieving his first significant success in lead generation and email marketing. However, like many in the industry, he spent years navigating the challenges of working on small jobs for small clients, struggling to break free from the cycle of seemingly impossible growth. It was through these experiences that Craig developed his unique marketing and sales system, “Customer Mountain.” This system integrates all the critical elements of online marketing and sales, intentionally avoiding the hype-driven trends that often promise quick results but fail to deliver long-term success.Craig’s philosophy is clear: while AI has its place, it is not the solution to business challenges that many believe it to be. He cautions against hoping and believing AI tools are the solution, these are often little more than advanced programming and automation (which the online marketing industry has had for years), lacking the true deep intelligence...


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