logo


You're contacting media contact of this press release

Title: BluePear Highlights the Critical Importance of Brand Protection in Today's Market

United States, 15th Jul 2024 - Companies spend a lot of effort and money in order to create an original brand and bring its individuality to perfection. The result is the recognition of the trademark and its relevance among various segments of society. If the product itself is first-class, then customers begin to associate your brand with high quality and prestige. The global fame of the brand brings great dividends, but unfortunately, scammers, competitors and even partners are trying to take advantage of this. Such illegal activity damages the brand's reputation, which can lead to a drop in your company's profits. To reduce the damage from the actions of counterfeiters, you can try fighting in manual mode, but it is ineffective. It is recommended to use a special Bluepear tool and get continuous 24/7 protection, this is modern AI-based software that works automatically and collects statistics. You can use this data in court as evidence. We will talk further about the importance of protecting your trademark. Definition and Some Statistics  If we take the most famous brand and conduct a simple experiment, it turns out that even such titans of the industry have a lot of fakes. A simple search on the Internet will show that even large companies have problems with intellectual property protection, despite all the measures taken. So, let's give a definition. Online brand protection is a set of measures aimed at achieving the integrity and inviolability of the trademark on the Internet, as well as collecting information about unauthorized use of IP objects. According to Investopedia.com, brand piracy has become widespread. Statistics show that the market volume of counterfeit products on the web is estimated at over $4.2 trillion by 2024. T...


This press release is issued by King Newswire

Email Information